Isetan Shinjuku Shopping Guide: Floor Guide, Access etc.
Shinjuku, the heart of Tokyo, is a modern city that has developed around Japan's busiest terminal station in terms of passenger traffic. As a subcenter with towering skyscrapers, it creates a unique cityscape where business districts harmoniously blend with entertainment areas.
Shinjuku, which attracts over 30 million foreign tourists annually, is also recognized as a trendsetting fashion hub, lined with global brand shops. As Tokyo's premier commercial district, Shinjuku is home to numerous distinctive department stores and commercial complexes, including Isetan Shinjuku department store, Odakyu, and Keio.
In this article, we'll provide a detailed introduction to the Isetan Shinjuku department store, which stands out particularly in the fashion sector.
Isetan Shinjuku department store: A Premier Department Store Founded in 1886 as a Kimono Shop
Current Building Completed in 1933
The Isetan Shinjuku department store was originally established in 1886 as the Iseya Tanji Kimono Shop and moved to Shinjuku in 1933 when the current main building was completed.
The main building, completed in 1933, employed state-of-the-art steel-reinforced concrete construction for its time. While renovated in the 1990s, the building retains its traditional atmosphere with beautiful Art Deco decorative elements.
Today, the Isetan Shinjuku department store continues to be beloved by many as a landmark along Shinjuku Street.
A Shopping Complex Consisting of Two Buildings: The 9-Floor Main Building and Men's Building
Source: Snow Peak
The Isetan Shinjuku department store consists of the Main Building facing Shinjuku Street and the Men's Building located opposite.
The Main Building spans from basement level 2 to the 7th floor, offering carefully curated luxury brands from around the world, traditional Japanese crafts, and the latest fashion trends.
The Men's Building, extending from basement level 1 to the 8th floor, is entirely dedicated to men's products. Known as a specialized facility for men's fashion, it offers items that capture both domestic and international trends.
The Isetan Shinjuku department store remains a popular shopping destination for those seeking luxury shopping experiences and fashion-conscious individuals who keep up with the latest trends.
A Weekly Visitor's Complete Guide to Mitsukoshi Isetan's Appeal
Experience Diverse Shopping with an Extensive Range of Products
Source: Official website
The Shinjuku Isetan Department Store has gained a loyal following among customers for its unique aesthetic vision in product selection while incorporating the latest trends. As someone who visits weekly, I can attest that the merchandise turnover is quick, offering new discoveries with each visit.
The store showcases an extensive range of products from world-renowned luxury brands to up-and-coming designer labels, along with numerous Isetan-exclusive special items. The Men's Building boasts the largest sales floor area in Asia and features carefully curated men's items selected through Isetan's unique buyer perspective, making it a popular destination for male shoppers from both Japan and abroad.
While fashion is at its core, another distinguishing feature of Isetan is its diverse product range, from traditional crafts to the latest lifestyle goods and limited-edition sweets.
Each floor is staffed with knowledgeable professionals who provide attentive service, from product selection to styling advice.
Savor Exquisite Japanese Cuisine at the Food Hall, Where Delicacies from Across Japan Gather
Source: Official website
The basement food floor of Shinjuku Isetan Department Store is truly a gourmet paradise.
Carefully selected seasonings and soup stocks from across Japan are popular among foreign tourists as souvenirs that allow them to easily enjoy authentic Japanese cuisine at home. The confectionery section features traditional Japanese sweets called "Wagashi," which are delightful treats that showcase Japanese culture and seasonal sensibilities.
The prepared foods section displays an array of freshly made dishes, including grilled fish and simmered dishes. Expertly crafted sushi by skilled artisans and grilled dishes from long-established shops pair perfectly with nihonshu (Japanese sake).
In the evening, the floor buzzes with energy as people seek fresh prepared dishes, creating an atmosphere reminiscent of a food festival. This food floor offers a complete experience of Japanese food culture.
Regular Events and Seasonal Celebrations Across Various Genres
Source: PR TIMES
Shinjuku Isetan Department Store hosts numerous attractive events throughout the year.
During my recent visit, they were holding a "Sweets Collection." Exclusive Isetan sweets created by top pastry chefs from across Japan drew long queues of eager customers.
Seasonal events are also plentiful, including the spring "Seven Days Buried in Sweets" featuring confections from across Japan. Other unmissable events include the "Wine Exhibition," where visitors can sample wines from around the world, and autumn food fairs featuring new harvest rice and seasonal ingredients.
During the Christmas season, the store is adorned with elegant decorations, and exclusive gifts from around the world line the shelves. The main entrance, decorated annually with elaborate themes, has become a popular photo spot frequently featured on social media.
Get a 5% Discount with a "Guest Card"
Source: Official website
Mitsukoshi Isetan issues special "Guest Cards" for international travelers. With this card, you can enjoy a 5% discount on regular-priced items throughout the store.
Obtaining the card is simple - just present your passport at the tax-free counter. The discount is available to non-residents who have been in Japan for less than six months and applies to purchases over ¥3,000 (excluding tax).
The Shinjuku Isetan Department Store, known for its extensive selection, is a popular shopping destination for tourists worldwide. With this card, you can get even better deals on exclusive items and "Made in Japan" products. English-speaking staff are available in-store to ensure a comfortable shopping experience. Be sure to get your card and make the most of your shopping experience in Japan.
Enjoy Comfortable Shopping with Convenient Access and Sophisticated Service
Source: Senken Shimbun
The Shinjuku Isetan Department Store offers a comfortable shopping experience for all visitors with its convenient access and sophisticated customer service.
The store is directly connected to Shinjukusanchome Station via underground passage, ensuring you stay dry even on rainy days. It's also just a 4-minute walk from JR Shinjuku Station, making it highly accessible from major transportation hubs.
The staff provides friendly assistance with product inquiries and souvenir recommendations. Recently, when I was looking for a gift for a friend, I consulted with a staff member who thoughtfully suggested several options based on my friend's preferences and the occasion. Thanks to their help, I was able to select a special gift that my friend greatly appreciated.
Combined with its convenient location, Japanese hospitality, and high-quality merchandise, the Shinjuku Isetan Department Store is a must-visit destination for international tourists.
Shinjuku Isetan Department Store Access Information
Address: 3-14-1 Shinjuku, Shinjuku-ku, Tokyo
Access:
- 1 minute walk from Shinjukusanchome Station (Tokyo Metro Marunouchi Line), Isetan Exit
- 2 minutes walk from Shinjukusanchome Station (Tokyo Metro Fukutoshin Line), Shinjuku-sanchome Intersection Exit
- 30 seconds walk from Isetan Main Exit
- 3 minutes walk from Shinjukusanchome Station (Toei Shinjuku Line), Shinjuku-sanchome Exit
Business Hours: 10:00-20:00
Closed: Never
Phone: 03-3352-1111
Official Website: https://www.mistore.jp/store/shinjuku.html
There Are Many Shopping Facilities to Enjoy in Shinjuku Besides the Isetan Department Store!
Shinjuku Takashimaya
Like Shinjuku Isetan Department Store, Shinjuku Takashimaya is also a department store, but it's known for its extensive selection of daily-use food items and household goods. While Isetan Shinjuku Store is a department store that sets fashion trends, Takashimaya focuses on "quality of life" in its product selection.
The basement floor's food section offers delicious ingredients and prepared foods from across Japan, with a particularly renowned selection of Japanese ingredients. From the 2nd to 8th floors, you can find traditional crafts, famous brand tableware, and interior accessories that let you experience Japanese lifestyle culture.
Located at Shinjuku Station West Exit and directly connected to the Times Square commercial facility, you can enjoy shopping combined with movies and dining.
Address: 5-24-2 Sendagaya, Shibuya-ku, Tokyo
Hours: 10:30-19:30
Closed: January 1st and 2nd
Phone: 03-5361-1111
Official Website: https://www.takashimaya.co.jp/shinjuku/
Keio Department Store
Directly connected to Shinjuku Station West Exit, Keio Department Store is characterized by its casual and approachable atmosphere. Due to its convenience for those commuting to school or work, it has become an established daily shopping spot for locals.
While Isetan specializes in high-end fashion, Keio Department Store offers trendy products for teenagers to thirty-somethings at reasonable prices, making it popular among students and young professionals.
The basement food floor features a lively market-like atmosphere with vendors calling out to customers. Many people visit for regional specialties and unique ingredients, making it recommended for tourists.
Address: 1-1-4 Nishi-Shinjuku, Shinjuku-ku, Tokyo
Hours: 10:00-20:00 (Food section until 20:30)
Closed: None
Phone: 0570-022-810
Official Website: https://www.keionet.com/info/shinjuku/
Lumine Shinjuku
Directly connected to JR Shinjuku Station, Lumine Shinjuku is a major casual fashion hub targeting people in their 20s and 30s. It consists of three buildings - Lumine 1, Lumine 2, and Lumine EST - each with its own distinct style.
Lumine 1 and 2 offer sophisticated casual styles, while Lumine EST focuses on pop-style products for late teens to early twenties.
Each building features popular cosmetics shops, cafes, and restaurants, bustling with young people daily. Being directly connected to the station and open from 10 AM to 10 PM, it's convenient to visit during or after sightseeing.
This is a recommended spot for those wanting to experience trendy Japanese fashion and culture.
Lumine EST
Address: 3-38-1 Shinjuku, Shinjuku-ku, Tokyo
Hours: Weekdays 11:00-21:00
Weekends/Holidays 10:30-21:00
Closed: None
Phone: 03-5334-0550
Official Website: https://www.lumine.ne.jp/est/
Lumine 1
Address: 1-1-5 Nishi-Shinjuku, Shinjuku-ku, Tokyo
Hours: 11:00-21:00
Closed: None
Phone: 03-5334-0550
Official Website: https://www.lumine.ne.jp/shinjuku/
Lumine 2
Address: 3-38-2 Shinjuku, Shinjuku-ku, Tokyo
Hours: 11:00-21:00
Closed: None
Phone: 03-5334-0550
Official Website: https://www.lumine.ne.jp/shinjuku/
NEWoMan Shinjuku
NEWoMan Shinjuku is a next-generation commercial facility directly connected to JR Shinjuku Station. While the neighboring Shinjuku Isetan Department Store is known for its luxury brand selections, NEWoMan targets working women in their late 20s to 30s. The facility houses a string of casual fashion boutiques, organic cosmetics shops, and natural food stores, creating a modern and stylish atmosphere.
The station-connected "Ekinaka" area features Japanese and Western sweets and delicatessen shops, perfect for picking up souvenirs during your commute or travel breaks. This commercial facility is ideal for those who want to embrace the latest trends in a sophisticated yet casual atmosphere.
Address: 4-1-6 Shinjuku, Shinjuku-ku, Tokyo
Hours: Mon-Sat 11:00-20:30
Sun & Holidays 11:00-20:00
Closed: Never
Phone: 03-5334-0550
Official Website: https://www.newoman.jp/shinjuku/
OIOI (Marui)
Source: Official website
Shinjuku Marui is a trendy fashion building targeting young people in their late teens to twenties. Located near Shinjuku Isetan Department Store, it offers a more casual shopping experience.
A notable feature is their system allowing customers to try on items they've viewed online in-store before purchasing. This system is particularly beneficial for international tourists, making it easy to confirm sizes and enjoy shopping without language barriers.
The facility is divided into purpose-specific buildings, including the Main Building dedicated to women's items and the Annex Building focusing on men's products, making it efficient to find desired items.
Compared to Mitsukoshi Isetan, prices are more reasonable. This facility is recommended for tourists who want to enjoy Japanese casual fashion at affordable prices.
Address: 3-30-13 Shinjuku, Shinjuku-ku, Tokyo
Hours: 11:00-20:00
Closed: Never
Phone: 03-3354-0101
Official Website: https://www.0101.co.jp/003/
UNIQLO Shinjuku Main Store
Source: PR TIMES
UNIQLO is a leading Japanese fast-fashion brand offering high-quality basic wear at reasonable prices. While it offers a different shopping experience from the upscale Shinjuku Isetan Department Store, it has its own unique appeal.
The Shinjuku Main Store spans eight floors from basement 1 to 7th floor, stocking globally popular items like HEATTECH and AIRism made with functional materials. The store is notable for its extensive selection, carrying about three times more items than regular UNIQLO stores.
The size range is comprehensive, from Japanese small sizes to larger international sizes, making it comfortable for tourists from around the world to shop.
When visiting Shinjuku, be sure to find your favorite items at UNIQLO Shinjuku Main Store.
Address: 3-29-1 Shinjuku, Shinjuku-ku, Tokyo
Hours: 10:00-22:00
Closed: Never
Phone: 03-6380-5115
Official Website: https://map.uniqlo.com/jp/ja/detail/10101867
